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Don't Give Into Long Odds
LuAn Mitchell has endured enormous challenges in her life. Just
before her wedding, her husband was diagnosed with life threatening
cystic fibrosis. She stood with him during a heart and double-lung
transplant and a subsequent family storm that nearly drove their
business into bankruptcy. Just before their company was to be listed
on the stock market, her husband died, leaving LuAn at the helm
of the massive family enterprise. She rallied her shareholders,
employees, management, suppliers and customers to fight off corporate
raiders intent on stealing the company's market share. She negotiated
a strategic partnership that powered a $44-million expansion and
workforce expansion to more than 1,600 employees. Business is not
a spectator sport and LuAn's attitude is the best way to defy long
odds is to jump in with both feet. " 'Put me in coach' has always
been my attitude," LuAn tells her audiences.
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